PROJECT FOR MASTER’S IN CREATIVE DIRECTION, CONTENT & BRANDING
IE BUSINESS SCHOOL | MADRID, SPAIN
ADIDAS SHOE CAMPAIGN
CHALLENGE
Shoot and produce a conceptual shoe campaign without showing the product (Adidas Gazelle) in the photos.
SOLUTION
Adidas Gazelle is known for its colorful selection. The concept highlights how Gazelles add that pop of color in a monochromatic word.